ABOUT

Representing enlightenment and awakening.

“Lus·a·yin”

Lusayin derives its name from the Armenian word for sun, representing enlightenment and awakening.

This ethos is deeply ingrained in our work. We are inherently driven to seek answers to questions and illuminate solutions to the most pressing challenges.

Leveraging years of analysis and sectoral-level thinking in transportation decarbonization, Lusayin is dedicated to unlocking key insights and illuminating the path forward on an individual level.

Whether it relates to road vehicle electrification, aviation, or maritime shipping, from technical, marketing, storytelling, or relationship-building perspectives, Lusayin shares its connections and knowledge with those who need it most, helping to accelerate industry-wide transportation decarbonization.

Transportation is undergoing a transformative shift that occurs once in a lifetime, and I am excited to be at the forefront of this transition.

Driven by a passion for sustainability and innovation, I founded Lusayin with the mission of accelerating the transition to a more sustainable transportation future. By combining my extensive industry experience with my legal, policy, communications, and stakeholder engagement background, I aim to position Lusayin as a key player in fostering meaningful change.

My vision for Lusayin is to be remembered as a significant force of change in driving progress towards a greener and more sustainable transport future.

Founder